Natasha Lampard of Webstock, on the longest-running company in the world, an onsen in Japan that’s 1300 years old:
I imagine they focused, not on an exit strategy, but on an exist strategy, a strategy built on sticking around; a strategy not for a buy-out, but for a handing down, a passing along.
I’ve been thinking about startups lately. There’s something about that term that grosses me out.
A startup shouldn’t be the end goal in itself. It’s a business. A company that’s just starting out.
What if we started thinking of new companies as “startouts” instead?